August 7, 2022
Sony Unveils PlayStation Stars, A New Loyalty Program Aimed At Players

Sony is rolling out its initially-at any time PlayStation-focused loyalty software identified as PlayStation Stars. In a blog publish by Grace Chen, vice president of community advertising and marketing, loyalty & licensed merchandise, she explains that PlayStation Stars is a no cost application that rewards points by completing “campaigns” and problems when enjoying games. 

According to Chen, earning points may well need you to “win tournaments, earn distinct trophies, or even be the 1st participant to platinum a blockbuster title in your nearby time zone.” PlayStation Stars will also have a “monthly verify-in” campaign that gamers fulfill simply by actively playing a activity. 

You can redeem details on rewards that may possibly consist of PSN wallet resources or pick PS Retailer items. End users also subscribed to PlayStation As well as get the included benefit of immediately earning loyalty factors for building buys.

Loyalty factors can also be spent on “digital collectibles.” Examples explained in the post are digital figurines of match figures or old PlayStation products. These collectibles will evidently occur in a variety of rarities, with Chen stating players will constantly have “ultra rare” collectibles to chase. 

These collectibles may sound like NFTs, but they are not. As Chen adamantly describes in a Washington Post interview, these digital goods simply cannot be traded or sold and PlayStation Stars does not make the most of blockchain technological know-how in any way.  

“It’s absolutely not NFTs. Absolutely not” states Chen.

PlayStation Stars will slowly roll out across different locations someday afterwards this year. What do you believe of this new loyalty application? Enable us know in the feedback!

Leave a Reply

Your email address will not be published.